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The Importance of Blog Titles
The title is the most important part of a blog post. It is important from the SEO point of view, as it is the first part of the post Google sees when it crawls your website. It is also the first thing...
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Is your website performing on Search Engines?
Search engine marketing is key to most marketing campaigns today and if it isn’t, then it should be. Even if you have the most beautiful, functional and user friendly website ever built, if the search...
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Why company brochures’ aren’t old fashioned
With the rise of the internet and the diverse range of digitals channels open to marketers, it was inevitable that traditional marketing techniques would take a bit of a hit. However, traditional...
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3 necessities to include in your blog
Blogs are a great way to improve your SEO; they provide regularly updated content filled with relevant keywords that attract natural inbound links. They also allow you to create and develop a...
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How blogging affects your Google ranking
Ranking at the top of Google’s natural search results for your keywords is the holy grail of search engine marketing. Although there are different methods that are applied in SEO for this purpose, a...
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Websites are your shop window
Your website is your online shop window, and should be given the same thought and recognition as you would to your physical shop window. It allows new customers to find you and advertises your...
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Why Newsletters make a difference
You may wonder if company newsletters are worth the hassle anymore, as it feels like a constant battle to keep on top of the promotional emails coming into your inbox. However, this is no reason to...
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Do small businesses need marketing expertise?
Good marketing is at the heart of any successful business. For small businesses marketing is especially important as it can mean the difference between success and failure. It can show you to be...
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Why Newsletters make a difference
You may wonder if company newsletters are worth the hassle anymore, as it feels like a constant battle to keep on top of the promotional emails coming into your inbox. However, this is no reason to...
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Your brand represents you!
If you think your brand is simply the logo and slogan you choose for your business, think again. Your brand is the complete customer experience you provide. It is one of your best assets. It...
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